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Sterlingweb Growth Labs Private Limited builds Shopify Online Store 2.0 themes, Shopify Plus stores, checkout extensions, Hydrogen and Storefront API storefronts, apps and ecommerce migrations — with technical SEO, Core Web Vitals and CRO on the templates that drive revenue. Transparent packages from ₹2.49L / $2,999 (Launch), ₹6.49L / $7,799 (Growth), and ₹10.99L+ / $13,199+ (Scale) — scoped after discovery for D2C brands and agency partners in India and worldwide.
Dashboard
Storefront speed & conversion pulse
Agencies retain the client relationship while SterlingWeb engineers themes, apps, checkout extensions, and migrations under your brand — with written runbooks, NDA-friendly workflows, and IST overlap for US, EU, and AU standups.
Shopify Plus checkout extensibility, Shopify Functions, B2B price lists, Markets, and Launchpad — scoped for enterprise catalogs and high-traffic launches from our Nashik studio with worldwide delivery.
Dedicated Hydrogen and Storefront API storefronts with custom React components, edge caching, and Core Web Vitals discipline — ideal when Liquid themes cap performance or you need a composable front.
Fixed-price Shopify packages from ₹2.49L / $2,999 with transparent milestones, GST-compliant INR invoicing, and Razorpay-ready checkout patterns — the offshore model agencies use to protect margin without sacrificing quality.
4M+
Merchants worldwide (Shopify ecosystem scale)
175+
Countries where Shopify Checkout is available
API-first
Storefront, Admin, and Functions extensibility
120+
Commerce deliveries with our delivery playbook
What we build
SterlingWeb engineers Shopify Online Store 2.0 themes, custom sections, checkout extensions, Hydrogen / Storefront API builds, and integrations so your catalog, subscriptions, and B2B flows stay fast, measurable, and easy to iterate.
Liquid, JSON templates, metafields, and design systems that keep CLS low and merchandising flexible — ideal when off-the-shelf themes cap your brand or SEO templates.
Company profiles, price lists, draft orders, and automation-friendly setups for teams that outgrow standard D2C — with guardrails so ops and finance stay in control.
Collection faceting, canonical discipline, structured data for products and variants, and speed work on the templates that earn impressions — not vanity scores on empty pages.
Private apps, discount and delivery logic, payment customizations within Shopify constraints, and middleware when you need ERP, CRM, or 3PL sync without brittle Zap spaghetti.
Product, customer, and order migration plans, URL mapping, redirect batches, and analytics parity so organic and paid traffic do not flatline during cutover.
A/B hypotheses on PDP and cart, seasonal release windows, monitoring, and post-launch fixes — so peak traffic does not expose theme debt or app conflicts.
Proof
SEO · Shopify
Introduction Most Shopify stores spend thousands on: …but still lose traffic and conversions because their stores are slow. And in most cases, the biggest performance problem is not JavaScript. It’s images. Large, unoptimized images silently destroy: While working with ecommerce brands, we repeatedly noticed the same issues: Many merchants either: That’s why we built: WebPify […]
Shopify · Work
Introduction Modern ecommerce brands spend heavily on: …but many still lose sales because of one overlooked problem: Delivery friction. Customers often discover: only after reaching checkout. For brands operating across multiple delivery regions, this creates: While working with Shopify merchants, we repeatedly saw the same operational challenges around postcode-based delivery management. That led us to […]
SEO · Shopify
Website: https://www.smoke-dogg.com/ Project Overview Smoke Dogg partnered with Sterlingweb Growth Labs Private Limited to develop a completely custom Shopify store tailored specifically to their brand identity, customer experience goals, and long-term digital growth strategy. Instead of using a ready-made Shopify template, the entire store was designed and developed from scratch to create a premium, high-performance […]
SEO · Shopify
Client Overview Throttle & Thump is a premium automotive lifestyle and performance-focused eCommerce brand offering products and accessories for automobile enthusiasts. The brand required a faster, scalable, and conversion-focused eCommerce infrastructure to support future growth and improve overall customer experience. Website: https://throttleandthump.com/ The Challenge The client was previously operating on WooCommerce but started facing multiple […]
Packages
Transparent starting points in USD, scoped after discovery so scope, apps, and markets match your catalog. Every tier includes written backlog, staging QA, and a disciplined launch checklist — ideal for brands and agency partners who want fewer surprises at go-live.
Launch
Lean catalog, flagship presentation
$2,999
From · USD · simple D2C catalog
Growth
Full custom build for scaling brands
$7,799
From · USD · most common engagement
Scale
Complex catalogs, markets, and ops
$13,199+
From · USD · multi-market / Plus-ready
Figures are typical fixed-scope starting points; final statements of work follow a short discovery call. We work IST with overlap for US/EU teams.
Integrations
We integrate what you already pay for — or help you pick a lean stack so apps do not fight the theme for speed.
Why Shopify
Shopify combines hosted reliability, a mature app economy, and APIs that support both merchant-friendly themes and developer-led headless fronts. SterlingWeb aligns your build with how Google evaluates ecommerce URLs, how LLMs summarize product facts, and how your ops team actually ships campaigns.
Global
PCI-aware checkout and tax tooling out of the box
Composable
Apps, Functions, and custom backends when needed
Editor-ready
Merchandising without redeploying code daily
Measurable
Events, pixels, and server-side tagging patterns
We optimize the templates that sit on the critical path: collections, PDPs, cart, and checkout — pairing UX with schema and speed so search and ads traffic converts.
Structured titles, variant clarity, FAQ and policy pages in extractable sections — so answer engines and shopping surfaces can summarize your catalog accurately.
Theme kit workflows, preview themes, CI where appropriate, and documentation your client’s team can follow — white-label friendly for partner agencies.
When editorial needs stay in Shopify but the front needs React performance, we plan Storefront API or Hydrogen routes without trapping you in a one-way rewrite.
How we work
Step 1 - Discovery
Catalog complexity, markets, subscriptions, B2B rules, integrations, SEO baseline, and analytics — captured so theme, app, and API scope are explicit before design.
Step 2 - Design
Collection logic, filtering, PDP modules, cart behaviors, and content slots — wireframed against performance budgets so merchandising does not bloat LCP.
Step 3 - Design
Figma systems mapped to sections, metafields, and app touchpoints — including states for sales, inventory, and international variants.
Step 4 - Build
Liquid and JS discipline, Functions and extensions where needed, middleware for ERP/CRM, and QA across browsers and Shopify markets.
Step 5 - Launch
Redirect verification, Search Console checks, event QA, and a focused post-launch window for checkout and speed issues during first traffic spikes.
Shopify ecosystem
Liquid and Online Store 2.0, Shopify Functions, Checkout Extensibility, Storefront API, Hydrogen, Shopify Flow, Klaviyo and email stacks, Recharge and subscription apps, reviews and UGC tools — integrated with clear ownership and monitoring.
Liquid / OS 2.0
Storefront API
Hydrogen
Shopify Functions
Klaviyo
Recharge
Tell us your catalog size, markets, and must-have apps in the form below. We reply within one business day with next steps or a short discovery call.
FAQ
Shopify development in India costs from Rs2.49L / $2,999 (Launch package) to Rs10.99L+ / $13,199+ (Scale/Enterprise). SterlingWeb offers three fixed-price packages: Launch, Growth, and Scale — scoped after a free discovery call.
Yes. SterlingWeb provides fully white-labeled Shopify development for digital agencies. We build under your brand with no SterlingWeb branding, written runbooks, NDA available, and IST overlap with US, EU and AU timezones.
Yes. SterlingWeb is a Shopify Plus development agency offering enterprise builds, checkout extensions, B2B storefronts, Shopify Flows, and Launchpad. Packages from $13,199 / Rs10.99L.
Yes. SterlingWeb has a dedicated Shopify Hydrogen developer team. We build Storefront API and Hydrogen storefronts with custom React components, optimised for Core Web Vitals. Packages from $7,799 / Rs6.49L.
Yes. Sterlingweb Growth Labs Private Limited (SterlingWeb) is a Shopify development agency headquartered in Nashik, Maharashtra, India 422004. We deliver Shopify and Shopify Plus builds, Hydrogen storefronts, app and theme work, and migrations for D2C brands and agencies across India, the USA, UK, EU and Australia. Reach the India desk on +91 84848 35760.
Our Shopify packages start at ₹2.5L / $2,999 (Launch — simple D2C catalog), ₹6.5L / $7,799 (Growth — most common engagement) and ₹11L+ / $13,199+ (Scale — Shopify Plus, multi-market or B2B). Final scope and INR / USD invoicing are confirmed after a short discovery call. GST (18%) is added for Indian clients.
Yes. We work on Shopify Plus for brands in India, the USA, the UK, the EU and Australia — checkout extensibility, Shopify Functions, B2B / wholesale flows, Markets, Hydrogen, and ERP / 3PL integrations. India clients typically use Shopify Plus for B2B catalogs, multi-store patterns or high-traffic launches; international Plus engagements lean on checkout UI extensions and Functions.
We deliver Shopify projects across India remotely, with strong presence in Nashik (HQ), Mumbai, Pune, Bangalore, Delhi NCR, Hyderabad, Ahmedabad and Chennai. We meet on Google Meet / Zoom and can travel for kickoff or launch when scope warrants it.
Yes. We configure Shopify Payments where available and integrate India-popular gateways such as Razorpay, PayU, Cashfree, Instamojo, and CCAvenue via Shopify's payment app ecosystem. UPI, net banking, EMI and cash-on-delivery flows are scoped per region.
Yes. We plan product, customer and order migration, SKU and metafield mapping, URL redirects, image migration, and analytics parity so organic and paid traffic do not flatline during cutover. Migration scope is usually included in Growth or Scale packages depending on data hygiene.
Custom Online Store 2.0 themes, private apps, checkout extensions and Shopify Functions, Storefront API and Hydrogen storefronts, migrations from Magento, WooCommerce, or custom stacks, plus technical SEO and CRO on templates that drive revenue.
No. Headless shines when you need a bespoke front, multi-surface experiences, or strict performance budgets that Liquid cannot meet cost-effectively. If your team lives in the theme editor and apps, a well-architected OS 2.0 theme is often faster to own and operate.
We audit faceted navigation, canonical tags, pagination, and product variant URLs, then implement templates and meta rules that align with Google’s ecommerce guidance. Structured data is validated for products, offers, and breadcrumbs so rich results stay eligible.
Yes, via private apps, middleware, or iPaaS where appropriate. We map objects and error handling up front so order, inventory, and customer sync failures are observable — not silent.
Yes. Agencies retain client relationships; SterlingWeb provides engineering, QA, and launch support with repos and documentation structured for your PM workflow.
We publish starting packages — Launch from ₹2.5L / $2,999, Growth from ₹6.5L / $7,799, Scale from ₹11L+ / $13,199+ — so you can self-select before the discovery call. Every engagement becomes a written statement of work after we confirm catalog size, markets, apps, and migration needs. Indian clients are invoiced in INR with 18% GST; international clients are invoiced in USD, EUR or GBP.
Launch-tier stores typically land in 4–6 weeks. Growth builds usually need 8–12 weeks depending on design rounds and app complexity. Scale / Plus programs vary with checkout extensions, ERP, or multi-market rules — we give a timeline in the discovery readout, not a generic guess.
Yes. We plan product, customer, and order data migration, URL mapping, and redirect batches so organic and paid traffic do not collapse during cutover. Migration effort is scoped inside Growth or Scale depending on data hygiene and edge cases.
No — design is part of each package. Bring brand guidelines, inspiration, and constraints; we produce Figma systems and prototypes. If your agency already designed screens, we can implement them faithfully and flag feasibility issues early.
Yes. Standard Shopify and Plus are both in scope; Plus is usually routed through Scale where checkout UI extensions, Functions, or B2B complexity need extra QA and coordination with your solutions partner.
Sterlingweb Growth Labs Private Limited (operating as SterlingWeb) is registered and operates from Nashik, Maharashtra, India 422004 (IST). We partner with teams across North America, Europe, APAC and the Middle East using overlapping hours and async documentation. Reach us at hello@sterling-web.com or +91 84848 35760 · +91 95452 39540 · +1 (551) 241-1686 · +49 171 3116664. Nashik, MH, India 422004. www.sterling-web.com.
Project form
Share your store URL (or replatform source), SKU complexity, subscription or B2B needs, and whether you are a brand or agency. We scope realistic timelines before contracts.
Phone
Location
Nashik, MH, India 422004
Office hours
Mon–Fri, 9 AM–7 PM IST
Insights
Field notes from launches we ship — structured for teams who care about rankings, speed, and measurable pipeline, not vanity traffic.
Free tool
Get a 0–100 audit score for Technical SEO, Shopify schema, Core Web Vitals, India readiness (Razorpay / PayU / INR), and AI search readiness — with a downloadable PDF report. No signup.
