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WordPress retainer
Queue fixes, releases, and improvements without re-scoping every ticket. SterlingWeb runs a disciplined request queue with concurrent work limits so your site stays fast, secure, and editable — while you focus on growth, not plugin panic.
Process
You submit structured requests; we size, schedule, and ship. Larger initiatives are split into sequenced tasks so throughput stays honest.
Email or your agreed channel — brief, acceptance criteria, links, and urgency. Attachments and staging URLs help us start without a discovery meeting for every tweak.
Requests enter a visible queue. Up to your plan’s concurrent tasks are in active development; the rest are ordered by impact and dependency.
We ship to staging when applicable, note release notes, and flag anything that needs your sign-off before production.
When a slot frees, the next request moves forward. Same rhythm every week — no hunting for a new freelancer for each hotfix.
Scope
Ongoing care, measured enhancements, and WooCommerce operations — not net-new product builds or full redesigns (those stay fixed-scope projects).
Pricing
Pick throughput that matches how noisy your backlog is. Every plan covers one primary production site unless we write add-ons for extras.
Studio
Steady throughput for marketing-led WordPress
$899/mo
USD · 2 concurrent tasks
Priority
Higher concurrency for Woo-heavy or multi-stakeholder teams
$1,399/mo
USD · 3 concurrent tasks
Initial commitment is typically three months so we can learn your theme, plugins, and release habits. Exact concurrent limits and response targets are fixed in your statement of work. Large rebuilds or new product surfaces are quoted separately.
Throughput
Illustrative tasks mixed across statuses — your queue will reflect your site, stack, and seasonality.
| Task | Status |
|---|---|
| Core, theme, and plugin security update pass with staging smoke test Complete | Complete |
| Fix mobile nav overlap on Services archive (iOS Safari) Complete | Complete |
| Add Organization + WebSite JSON-LD on homepage and About Complete | Complete |
| WooCommerce: align mini-cart line-height and coupon field on checkout In progress | In progress |
| Bulk-fill missing alt text on 95 media items (editorial guidelines) Complete | Complete |
| Resolve Gravity Forms spam spike + reCAPTCHA v3 thresholds Complete | Complete |
| New landing block row for Q2 campaign using existing Gutenberg patterns Queued | Queued |
| 301 map after blog category merge (48 URLs) Awaiting review | Awaiting review |
| Defer non-critical JS on blog single for INP improvement Complete | Complete |
| Update footer legal links and copyright year sitewide Complete | Complete |
| Custom post type archive: fix pagination + canonical tags In progress | In progress |
| Cookie banner: categorize new LinkedIn Insight tag Complete | Complete |
| Staff bio page template — add schema Person + headshot lazy-load Queued | Queued |
| WP-Cron health check; offload heavy jobs to host cron where supported Complete | Complete |
| WooCommerce email template tweaks (order confirmation, spacing) Awaiting review | Awaiting review |
| Staging → production release notes doc for client stakeholders Complete | Complete |
Figures are examples only, not a minimum delivery guarantee. Throughput follows your plan’s concurrent limits and task complexity.
Expectations
Screenshots, URLs, expected vs actual, and user role (editor vs admin) cut rework. For new sections, wireframes or references keep design debt predictable.
Additional brands or environments need add-ons or a second retainer so throughput math stays honest.
Net-new theme builds, headless migrations, or multi-month Woo replatforms are scoped as projects — we will tell you when work belongs outside the retainer.
FAQ
A single, deliverable request with clear done criteria — e.g. “fix mobile nav overlap on Services” or “add three FAQ accordions to Pricing.” Large audits or epics are split into multiple tasks so the queue stays transparent.
You can queue as many as you like; we work through them within your concurrent limit. Throughput depends on complexity — honest estimates beat fake “unlimited” promises.
We can execute agreed changes inside accounts you grant access to. Purchasing or migrating hosts is scoped separately unless your SOW explicitly includes it.
Yes for template, catalog, checkout, and integration work that fits normal task size. Custom plugin authoring or ERP-grade integrations may move to project pricing.